The purpose of advertising is to create awareness and trial. It’s harder today that its ever been to get your brand, your business, your idea noticed. In the not too distant past, there was a viral sensation every few months. Ice Bucket Challenge anyone? Can’t tell...
Scale Marketing is a Media Strategy and Data Analytics firm located in Chicago and Dallas (www.scale-marketing.com). Our team consists of former business owners, operators, CMOs, and media executives. Scale was formed to help Small and Mid-Sized businesses implement...
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